Persuasion and Influence For DummiesLearn to: Become more influential in the workplace Develop effective listening and rapport building techniques Adapt to your listener's style Use persuasive language to reach your goal How to win people over and get them to follow you anywhere Charm, character, appeal, personality call it what you will, it's that special something that turns No into Yes, closes the sale and makes others want to go that extra mile. At work, it can spell success. In